Do you have Southwest Spirit?


To ensure a passionate workplace, Southwest Airlines:

  1. Celebrates everything. Recognize victories and create heroes.
  2. Hires fun people. The company looks for people who have a sense of humor.
  3. Entertains others as part of the job. In having fun with each other and with customers.
  4. Encourages a warrior spirit. Competitors’ challenges served as the fledgling airline’s best rally point.
  5. Teaches new hires. New hires have to understand they are responsible for carrying the flame forward.


– The Customer is King, by John H. Ostdick (Success Magazine, August 2012)





“To Teach is to learn again.”

– H. J. Brown

Never Eat Alone, Expanded and Updated, by Keith Ferrazzi and Tahl Raz (New York, NY: Crown Business, 2014), P. 342


Boy Scout Motto

Boy Scout Motto

“Chance Favors The Prepared Person.”

– Quote on the office wall of Bettina Seidman, Principal, SEIDBET ASSOCIATES and President of Career Counselors Consortium.

Bettina states, “As a career management coach, I frequently talk with my clients about this concept. I believe that we all have to prepare for whatever doors open next.” Leaders prepare to change. They build people’s confidence and skills so they are ready, willing, and able to make needed changes.

Leadership Off the Wall by Paul B. Thornton (Bloomington, IN: WestBow Press, 2010), Page 13

Leadercast 2015 Speakers

I am happy to be involved with hosting the Leadercast for the fourth year in a row. May 8th, 2015 the Brave Ones. Find a location near you. If you are in the North Jersey area we would love to have you join us in Wyckoff, New Jersey.


The Brave Ones

At Leadercast, we believe leaders worth following think and behave differently. These leaders choose to operate in ways that make the people around them better, stronger,
and crazy enough to believe they can change the world. We have come to see seven core behaviors that characterize the essence of Leader Worth Following. Our event themes focus on one of these behaviors each year.


Possesses a posture of unrelenting boldness

Beyond You

Leverages influence for the sake of others


Moves towards a preferred future with little deviation


Architects the right conditions to win


Brings clarity to the complex


Fosters an atmosphere that allows others to dream


Resolves to consistently do the wise thing

An essential behavior for any leader is the act of bravery. Bravery is not a moniker that can be bought… it cannot be self-appointed. Bravery is not attributed to everyone, but is reserved for those whose innovation in their industry cause them to stand out from the crowd, whose unyielding effort and error push their organizations into new territories, and whose boldness compels them to stand up for those less fortunate. These are The Brave Ones.

The Brave Ones have existed throughout history. Some are unforgettable icons, others names will never be remembered. They exist across all industries, societies, and at every level of leadership. Join us at Leadercast Live in 2015 as we explore The Brave Ones, and learn what it means to lead in such a way that create bold cultures, builds faithful employees, and produces high achievement.

“Beloved, I pray that you may prosper in all things and be in health, just as your soul prospers.”

– 3 John 1:2

Forbes Magazine, September 29, 2014 P. 128

The Zappos Way – 10 Core Values


Zappos defines its culture through its 10 core values:

  1. Deliver WOW through service.

  2. Embrace and drive change.

  3. Create fun and a little weirdness.

  4. Be adventurous, creative and open-minded.

  5. Pursue growth and learning.

  6. Build open and honest relationships with communication.

  7. Build a positive team and family spirit.

  8. Do more with less.

  9. Be passionate and determined.

  10. Be humble.


-The customer is king, by John H. Ostdick (Success Magazine, August 2012)


Steve Jobs

Steve Jobs 

Innovation comes from people meeting up in the hallways or calling each other at 10:30 at night with a new idea, or because they realized something that shoots holes in how we’ve been thinking about a problem. It’s ad hoc meetings of six people called by someone who thinks he has figured out the coolest new thing ever and who wants to know what other people think of his idea. And it comes from saying no to 1,000 things to make sure we don’t get on the wrong track or try to do too much.

Steve Jobs

Success Magazine (, October, 2014), P. 11

When is Changing like a Chameleon Ok?

chameleon“When it comes to communicating, whether with one person or a hundred, act like a chameleon and gear your message to the needs of the audience. It’s an incredibly simple concept but one that can change your life.”

– Peggy Klaus, The Hard Truth About Soft Skills – Workplace Lessons Smart People Wished They’d Learned Sooner

Who Moved My Cheese ?


The Handwriting On The Wall

Change Happens – They Keep Moving The Cheese.

Anticipate Change – Get Ready For The Cheese To Move.

Monitor Change – Smell The Cheese Often So You Know When Its Getting Old.

Adapt To Change Quickly – The Quicker You Let Go Of The Old Cheese, The Sooner You CAn Enjoy New Cheese.

Change – Move With The Cheese.

Enjoy Change – Savor The Adventure And Enjoy The Taste Of New Cheese.

Be Ready To Change Quickly And Enjoy It Again & Again – They Keep Moving The Cheese.


– Who Moved The Cheese?, by Spencer Johnson, M.D.



Question:    Have you figured out how to read the hand writing on the wall?


Who Moved The Cheese
Spencer Johnson, M.D.